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The first impression an employer gets of you is your CV and covering letter; so it’s extremely important to prepare these thoroughly, make sure that they emphasise your good points and leave a lasting impression on whoever reads them. Remember: don’t undersell yourself.

Your covering letter should:

  • Be tailored to the specific role you’re applying for: for example, explaining why you want to work in that industry, including some knowledge of the company/job role, and relating to your skills to the role.
  • Be clear and concise.
  • State your strengths, skills and achievements.
  • Be approximately half a page long.

It’s always wise to research the company of the job you’re applying for; potential employers tend to be impressed by your enthusiasm and knowledge of their background/culture. This is one of the ways you can stand out from the crowd. The most important thing to remember when writing a covering letter is that you need to be answering the question: ‘Why should I see you?’

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